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The Big 3 - July 14th 2020 The Big 3 newsletter gives 3 clear, simple and powerful ideas each week. It shouldn't take more than a couple of minutes to read but will give you more than a week's worth of insight. I want this to be the most valuable email in your inbox....
Why Macroeconomics Matters in your Marketing?
Marketing is built on consumer insights i.e. identifying the consumer’s needs and motivations and building a relationship that results in a purchase as well as their endorsement. Hence, every marketer studies their consumer’s behaviour. Usually, small businesses learn...
LinkedIn for Family Offices: An Effective Tool for Reputation Management
Why Now? The Coronavirus pandemic has accelerated impending changes in many institutions and systems across the world and Family Offices are no different. Today, we are finding that wealthy families have realised the importance of fostering a good reputation: A poor...
Have you Selected the Correct Industry from the LinkedIn Industry List?
Have you selected the correct option from LinkedIn’s industry sector list on your LinkedIn profile? Before you leap and tick that box, remember that selecting the option from LinkedIn’s correct industry sector list can help you be found for the right jobs by...
The Quickest Road to Securing Appointments Today
Although current days may have a Groundhog Day air to them, we all need to move forward. With a remote workforce, clients re-strategising and revising budgets plus the opening up of the economy again - I think everyone could use some quick wins. Today I’m going to...
LinkedIn Marketing For The Property Industry
Being a commercial property lawyer by original professional, I have always had a soft spot for all things real estate! The Covid-19 pandemic has jolted the property market into an unforeseen downturn: 1. Commercial properties have dropped in rental income,...